A three step manifesto for a smarter, fairer economy

(United States GDP plotted against median household income from 1953 to present. Until about 1980, growth in the economy correlated to increases in household wealth. But from 1980 onwards as digital technology has transformed the economy, household income has remained flat despite continuing economic growth)

(United States GDP plotted against median household income from 1953 to present. Until about 1980, growth in the economy correlated to increases in household wealth. But from 1980 onwards as digital technology has transformed the economy, household income has remained flat despite continuing economic growth. From “The Second Machine Age“, by MIT economists Andy McAfee and Erik Brynjolfsson, summarised in this article.)

(Or, why technology created the economy that helped Donald Trump and Brexit to win, and why we have to fix it.)

The world has not just been thrown into crisis because the UK voted in June to leave the European Union, and because the USA has just elected a President whose campaign rhetoric promised to tear up the rulebook of international behaviour (that’s putting it politely; many have accused him of much worse) – including pulling out of the global climate accord that many believe is the bare minimum to save us from a global catastrophe.

Those two choices (neither of which I support, as you might have guessed) were made by people who feel that a crisis has been building for years or even decades, and that the traditional leaders of our political, media and economic institutions have either been ignoring it or, worse, are refusing to address it due to vested interests in the status quo.

That crisis – which is one of worklessness, disenfranchisement and inequality for an increasingly significant proportion of the world’s population – is real; and is evident in figures everywhere:

… and so on.

Brexit and Donald Trump are the wrong solutions to the wrong problems

Of course, leaving the EU won’t solve this crisis for the UK.

Take the supposed need to limit immigration, for example, one of the main reasons people in the UK voted to leave the EU.

The truth is that the UK needs migrants. Firstly, with no immigration, the UK’s birth rate would be much lower than that needed to maintain our current level of population. That means less young people working and paying taxes and more older people relying on state pensions and services. We wouldn’t be able to afford the public services we rely on.

Secondly, the people most likely to start new businesses that grow rapidly and create new jobs aren’t rich people who are offered tax cuts, they’re immigrants and their children. And of course, what will any country in the world, let alone the EU, demand in return for an open trade deal with the UK? Freedom of immigration.

So Brexit won’t fix this crisis, and whilst Donald Trump is showing some signs of moderating the extreme statements he made in his election campaign (like both the “Leave” and “Remain” sides of the abysmal UK Referendum campaign, he knew he was using populist nonsense to win votes, but wasn’t at all bothered by the dishonesty of it), neither will he.

[Update 29/01/17: I take it back: President Trump isn’t moderating his behaviour at all. What a disgrace.]

Whatever his claims to the contrary, Donald Trump’s tax plan will benefit the richest the most. Like most Republican politicians, he promotes policies that are criticised as “trickle-down” economics, in which wealth for all comes from providing tax cuts to rich people and large corporations so they can invest to create jobs.

But this approach does not stand up to scrutiny: history shows that – particularly in times of economic change –  jobs and growth for all require leadership, action and investment from public institutions – in other words they depend on the sensible use of taxation to redistribute the benefits of growth.

(Areas of relative wealth and deprivation in Birmingham as measured by the Indices of Multiple Deprivation. Birmingham, like many of the UK's Core Cities, has a ring of persistently deprived areas immediately outside the city centre, co-located with the highest concentration of transport infrastructure allowing traffic to flow in and out of the centre.)

(Areas of relative wealth and deprivation in Birmingham as measured by the Indices of Multiple Deprivation. Birmingham, like many of the UK’s Core Cities, has a ring of persistently deprived areas immediately outside the city centre, co-located with the highest concentration of transport infrastructure allowing traffic to flow in and out of the centre)

Similarly, scrapping America’s role in the Trans-Pacific Partnership trade deal is unlikely to bring back manufacturing jobs to the US economy at anything like the scale that some of those who voted for Donald Trump hope, and that he’s given the impression it will.

In fact, manufacturing jobs are already rising in the US as the need for agility in production in response to local market conditions outweighs the narrowing difference in manufacturing cost as the salaries of China’s workers have grown along with its economy.

However, the real challenge is that the skills required to secure and perform those jobs have changed: factory workers need increasingly technical skills to manage the robotic machinery that now performs most of the work.

Likewise, jobs in the US coal industry won’t return by changing the way the US trades with foreign countries. The American coal mined in some areas of the country has become an uncompetitive fuel compared to the American shale gas that is made accessible in other areas by the new technology of “fracking”. (I’m not in favour of fracking; I’d prefer we concentrate our resources developing genuinely low-carbon, renewable energy sources. My point is that Donald Trump’s policies won’t address the job dislocation it has caused).

So, if the UK’s choice to leave the EU and the USA’s choice to elect Donald Trump represent the wrong solutions to the wrong problems, what are the underlying problems that are creating a crisis? And how do we fix them?

The crisis begins in places that don’t work

When veteran BBC journalist John Humphreys travelled the UK to meet communities which have experienced a high degree of immigration, he found that immigration itself isn’t a problem. Rather, the rise in population  caused by immigration becomes a problem when it’s not accompanied by investment in local infrastructure, services and business support. Immigrants are the same as people everywhere: they want to work; they start businesses (and in fact, they’re more likely to do that well than those of us who live and work in the country where we’re born); and they do all the other things that make communities thrive.

But the degree to which people – whether they’re immigrants or not – are successful doing so depends on the quality of their local environment, services and economy. And the reality is that there are stark, place-based differences in the opportunity people are given to live a good life.

In UK cities, life expectancy between the poorest and richest parts of the same city varies by up to 28 years. Areas of low life expectancy typically suffer from “multiple deprivation“: poor health, low levels of employment, low income, high dependency on benefits, poor education, poor access to services … and so on. These issues tend to affect the same areas for decade after decade, and they occur in part because of the effects of the physical urban infrastructure around them.


(The UK’s less wealthy regions benefit enormously from EU investment; whilst it’s richer regions, made wealthy by London’s economy, are net contributors. The EU acts to redistribute UK taxes to the regions that need them most, in a way that the national Government in Westminster does not)

The failure to invest in local services and infrastructure to accommodate influxes of migrants isn’t the EU’s fault; it is caused by the failure of the UK national government to devolve spending power to the local authorities that understand local needs – local authorities in the UK control only 17% of local spending, as opposed to 55% on average across OECD countries.

Ironically, one of the crucial things the EU does (or did) with the UK’s £350 million per week contribution to its budget, a large share of which is paid for by taxes from London’s dominant share of the UK economy, is to give it back to support local infrastructure and projects which create jobs and improve communities. If the Remain campaign had done a better job of explaining the extent of this support, rather than trumpeting overblown scare stories about the national, London-centric economy from which many people feel they don’t benefit anyway, some of the regions most dependent on EU investment might not have voted to Leave.

Technology is exacerbating inequality

We should certainly try to improve urban infrastructure and services; and the “Smart City” movement argues for using digital technology to do so.

But ultimately, infrastructure and services simply support activity that is generated by the economy and by social activity, and the fundamental shift taking place today is not a technological shift that makes existing business models, services or infrastructure more effective. It is the transformation of economic and social interactions by new “platform” business models that exploit online transaction networks that couldn’t exist at all without the technologies we’ve become familiar with over the last decade.

Well known examples include:

  • Apple iTunes, exchanging music between producers and consumers
  • YouTube, exchanging video content between producers and consumers
  • Facebook, an online environment for social activity that has also become a platform for content, games, news, business and community activity
  • AirBnB – an online marketplace for peer-to-peer arrangement of accomodation
  • Über – an online marketplace for peer-to-peer arrangement of transport

… and so on. MIT economist Marshall Van Alstyne’s work shows that platform businesses are increasingly the most valuable and fastest growing in the world, across many sectors.

The last two examples in that list – AirBnB and Über – are particularly good examples of online marketplaces that create transactions that take place face-to-face in the real world; these business models are not purely digital as YouTube, for example, arguably is.

But whilst these new, technology-enabled business models can be extraordinarily successful – Airbnb has been valued at $30 billion only 8 years after it was founded, and Über recently secured investments that, 7 years after it was founded, valued the company at over $60 billion – many economists and social scientists believe that the impact of these new technology-enabled business models is contributing to increasing inequality and social disruption.

As Andy McAfee and Erik Bryjolfsson have explained in theory, and as a recent JP Morgan survey has demonstrated in fact (see graph and text in box below), as traditional businesses that provide permanent employment are replaced by online marketplaces that enable the exchange of casual labour and self-employed work, the share of economic growth that is captured by the owners of capital platforms – the owners and shareholders in companies like Amazon, Facebook and Über – is rising, and the share of economic growth that is distributed to people who provide labour – people who are paid for the work they do; by far the majority of us – is falling.

The impact of technology on the financial services sector is having a similar effect. Technology enables the industry to profit from the construction of increasingly complex derivative products that speculate on sub-second fluctuations in the value of stocks and other tradeable commodities, rather than by making investments in business growth. The effect again is to concentrate the wealth the industry creates into profits for a small number of rich investors rather than distributing it in businesses that more widely provide jobs and pay salaries.

Finally, this is also ultimately the reason why the various shifting forces affecting employment in traditional manufacturing industries – off-shoring, automation, re-shoring etc. – have not resulted in a belief that manufacturing industries are providing widespread opportunities for high quality employment and careers to the people and communities who enjoyed them in the past. Even whilst manufacturing activity grows in many developed countries, jobs in those industries require increasingly technical skills, at the same time that, once again, the majority of the profits are captured by a minority of shareholders rather than distributed to the workforce.

(Analysis by JP Morgan of 260,000 current account customers earnings from 30 sharing economy websites over 3 years. Customers using websites to sell labour do not increase their income; earnings from sharing economy websites simply replace earnings from other sources. Customers using sharing economy websites to exploit the value of capital assets they own, however, are able to increase their income. This evidence supports just one of the mechanisms explored by Andy McAfee and Erik Brynjolfsson through which it appears that the digital economy is contributing to increasing income inequality)

(Analysis by JP Morgan of 260,000 current account customers’ earnings from 30 sharing economy websites over 3 years. Customers using websites to sell labour do not increase their income; earnings from sharing economy websites simply replace earnings from other sources. Customers using sharing economy websites to exploit the value of capital assets they own, however, are able to increase their income. This evidence supports just one of the mechanisms explored by Andy McAfee and Erik Brynjolfsson through which it appears that the digital economy is contributing to increasing income inequality)

That is why inequality is rising across the world; and that is the ultimate cause of the sense of unfairness that led to the choice of people in the UK to leave the EU, and people in the USA to elect Donald Trump as their President.

I do not blame the companies at the heart of these developments for causing inequality – I do not believe that is their aim, and many of their leaders believe passionately that they are a force for good.

But the evidence is clear that their cumulative impact is to create a world that is becoming damagingly unequal, and the reason is straightforward. Our market economies reward businesses that maximise profit and shareholder return; and there is simply no direct link from those basic corporate responsibilities to wider social, economic and environmental outcomes.

There are certainly indirect links – successful businesses need customers with money to spend, and there are more of those when more people have jobs that pay good wages, for example. But technology is increasingly enabling phenomenally successful new business models that depend much less on those indirect links to work.

We’re about to make things worse

Finally, as has been frequently highlighted in the media recently, new developments in technology are likely to further exacerbate the challenges of worklessness and inequality.

After a few decades in which scientific and technology progress in Artifical Intelligence (AI) made relatively little impact on the wider world, in the last few years the exponential growth of data and the computer processing power to manipulate it have led to some striking accomplishments by “machine learning”, a particular type of AI technology.

Whilst Machine Learning works in a very different way to our own intelligence, and whilst the Artificial Intelligence experts I’ve spoken to believe that any technological equivalent to human intelligence is between 20 and 100 years away (if it ever comes at all), one thing that is obvious is that Machine Learning technologies have already started to automate jobs that previously required human knowledge. Some studies predict that nearly half of all jobs – including those in highly-skilled, highly-paid occupations such as medicine, the law and journalism- could be replaced over the next few decades.

(Population changes in Blackburn, Burnley and Preston from 1901-2001. In the early part of the century, all three cities grew, supported by successful manufacturing economies. But in the latter half, only Preston continued to grow as it transitioned successfully to a service economy. From Cities Outlook 1901 by Centre for Cities)

(Population changes in Blackburn, Burnley and Preston from 1901-2001. In the early part of the century, all three cities grew, supported by successful manufacturing economies. But in the latter half, only Preston continued to grow as it transitioned successfully to a service economy. If cities do not adapt to changes in the economy driven by technology, history shows that they fail. From “Cities Outlook 1901” by Centre for Cities)

Über is perhaps the clearest embodiment of these trends combined. Whilst several cities and countries have compelled the company to treat their drivers as employees and offer improved terms and conditions, their strategy is unapologetically to replace their drivers with autonomous vehicles anyway.

I’m personally convinced that what we’re experiencing through these changes – and what we’ve possibly been experiencing for 50 years or more – is properly understood to be an Information Revolution that will reshape our world every bit as significantly as the Industrial Revolution.

And history shows us we should take the economic and social consequences of that very seriously indeed.

In the last Century as automated equipment replaced factory workers, many cities in the UK such as Sunderland, Birmingham and Bradford, saw severe job losses, economic depression and social challenges as they failed to adapt from a manufacturing economy to new industries based on knowledge-working.

In this Century many knowledge-worker jobs will be automated too, and unless we knowingly and successfully manage this huge transition into an economy based on jobs we can’t yet predict, the social and economic consequences – the crisis that has already begun – will be just as bad, or perhaps even worse.

So if the problem is the lack of opportunity, what’s the answer?

If trickle-down economics doesn’t work, top-down public sector schemes of improvement won’t work either – they’ve been tried again and again without much improvement to those persistently, multiply-deprived areas:

“For three generations governments the world over have tried to order and control the evolution of cities through rigid, top-down action. They have failed. Masterplans lie unfulfilled, housing standards have declined, the environment is under threat and the urban poor have become poorer. Our cities are straining under the pressure of rapid population growth, rising inequality, inadequate infrastructure, and failing systems of urban planning, design and development.”

– from “The Radical Incrementalist” by Kelvin Campbell, summarised here.

One of the most forward-looking UK local authority Chief Executives said to me recently that the problem isn’t that a culture of dependency on benefits exists in deprived communities; it’s that a culture of doing things for and to people, rather than finding ways to support them succeeding for themselves, permeates local government.

This subset of findings from Sir Bob Kerslake’s report on Birmingham City Council reflects similar concerns:

  • “The council, members and officers, have too often failed to tackle difficult issues. They need to be more open about what the most important issues are and focus on addressing them;
  • Partnership working needs fixing. While there are some good partnerships, particularly operationally, many external partners feel the culture is dominant and over-controlling and that the council is complex, impenetrable and too narrowly focused on its own agenda;
  • The council needs to engage across the whole city, including the outer areas, and all the communities within it;
  • Regeneration must take place beyond the physical transformation of the city centre. There is a particularly urgent challenge in central and east Birmingham.”

One solution that’s being proposed to the challenges of inequality and the displacement of jobs by automation is the “Universal Basic Income” – an unconditional payment made by government to every citizen, regardless of income and employment status. The idea is that such a payment ensures a good enough standard of living for everyone, even if many people lose employment or see their salaries fall; or chose to work in less financially rewarding occupations that have strong social value – caring for others, for example. Several countries, including Finland, Canada and the Netherlands have already begun pilots of this idea.

I think it’s a terrible mistake for two reasons.

Firstly, the proposed level of income – about $1500 per month – isn’t at all sufficient to address the vast levels of inequality that our economy has created. Whilst it might allow a majority of people to live a basically comfortable life, why should we accept that a small elite should exist at such a phenomenally different level of technology-enabled wealth as to be reminiscent of a science fiction dystopia?

Andy McAfee and Erik Brynjofflsson best expressed the second problem with a Universal Basic Income by quoting Voltaire in “The Second Machine Age“:

“Work keeps at bay three great evils: boredom, vice, and need.”

A Universal Basic Income might address “need”, to a degree, but it will do nothing to address boredom and vice. Most people want to work because they want to be useful, they want their lives to make a difference and they want to feel fulfilled – this is the “self-actualisation” at the apex of Maslow’s Hierarchy of Needs. Surely enabling everyone to reach that condition should be our aspiration for society, not a subsidy that addresses only basic needs?

Our answer to these challenges should be an economy that properly rewards the application of effort, talent and courage to achieving the objectives that matter to us most; not one that rewards the amoral maximisation of profits for the owners of capital assets accompanied by a gesture of redistribution that’s just enough to prevent civil unrest.


(Maslow’s “Hierarchy of Needs”)

Three questions that reveal the solution

There are three questions that I think define the way to answer these challenges in a way that neither the public, private nor third sectors have yet done.

The first is the question at the heart of the idea of a Smart City.

There are a million different definitions of a “Smart City”, but most of them are variations on the theme of “using digital technology to make cities better”. The most challenging part of that idea is not to do with how digital technology works, nor how it can be used in city systems; it is to do with how we pay for investments in technology to achieve outcomes that are social, economic and environmental – i.e. that don’t directly generate a financial return, which is usually why money is invested.

Of course, there are investment vehicles that translate achievement against social, economic or environmental objectives into a financial return – Social Impact Bonds and Climate Bonds, for example.

Using such vehicles to support the most interesting Smart City ideas can be challenging, however, due to the level of uncertainty in the outcomes that will be achieved. Many Smart City ideas provide people with information or services that allow them to make choices about the energy they use; how and when they travel; and the products and services they buy. The theory is that when given the option to improve their social, economic and environmental impact, people will chose to do so. But that’s only the theory; the extent to which people actually change their behaviour is notoriously unpredictable. That makes it very difficult to create an investment vehicle with a predictable level of return.

So the first key question that should be answered by any solution to the current crisis is:

  • QUESTION 1: How can we manage the risk of investing in technology to achieve uncertain social, economic or environmental aims such as improving educational attainment or social mobility in our most deprived areas?

The international Smart City community (of which I am a part) has so far utterly failed to answer that question. In the 20 years that the idea has been around, it simply hasn’t made a noticeable difference to economic opportunity, social mobility or resilience – if it had, I wouldn’t be writing this article about a crisis. Earlier this year, I described the examples of Smart City initiatives around the world that are finally starting to make an impact, and below I’ll describe some actions we can take to replicate them and drive them forward at scale.

The second question is inspired by the work of the architect and town planner Kelvin Campbell, whose “Smart Urbanism” is challenging the decades of orthodox thinking that has failed to improve those most deprived areas of our cities:

The solution lies in mobilising peoples’ latent creativity by harnessing the collective power of many small ideas and actions. This happens whenever people take control over the places they live in, adapting them to their needs and creating environments that are capable of adapting to future change. When many people do this, it adds up to a fundamental shift. This is what we call making Massive Small change.”

from “The Radical Incrementalist” by Kelvin Campbell, summarised here.

Kelvin’s concept of “Massive Small change” forms the second key question that defines the solution to our crisis:

  • QUESTION 2: What are the characteristics of urban environments and policy that give rise to massive amounts of small-scale innovation?

That’s one of the most thought-provoking and insightful questions I can think of. “Small-scale” innovation is what everybody does, every day, as we try to get by in life: fixing a leaky tap, helping our daughter with her maths homework, closing that next deal at work, losing another kilogram towards our weight target, becoming a trustee of a local charity … and so on.

For some people, what begin as small-scale innovations eventually amount to tremendously successful lives and careers. Mark Zuckerberg learned how to code, developed an online platform for friends to stay in touch with each other, and became the 6th richest man on the planet, worth approximately $40 billion. On the other hand, 15 million people around the world, including a vast number of children, show their resourcefulness by searching refuse dumps for re-usable objects.

Recent research on the platform economy by the not-for-profit PEW Research Centre confirms these vast gaps in opportunity; and most concerningly identifies clear biases based on race, class, wealth and gender.

The problem with small-scale innovation doesn’t lie in making it happen – it happens all the time. The problem lies in enabling it to have a bigger impact for those in the most challenging circumstances. Kelvin’s work has found ways to do that in the built environment; how do we translate those ideas into the digital economy?

The final question is more subtle:

  • QUESTION 3: How do we ensure that massive amounts of small-scale innovation create collective societal benefits, rather than lots of individual successes?

One way to explain what I mean by the difference between widespread individual success and societal success is in terms of resilience. Over the next 35 years, about 2 billion more people worldwide will acquire the level of wealth associated with the middle classes of developed economies. As a consequence, they are likely to dramatically increase their consumption of resources – eating more meat and less vegetables; buying cars; using more energy. Given that we are already consuming our planet’s resources at an unsustainable rate, such an increase in consumption could great an enormous global problem. So our concept of “success” should be collective as well as individual – it should result in us moderating our personal consumption in favour of a sustainable society.

One of the central tenets of economics for nearly 200 years, the “Tragedy of the Commons“, asserts that individual motives will always overwhelm societal motives and lead to the exhaustion of shared resources, unless those resoures are controlled by a system of private ownership or by government regulation – unless some people or organisations are able to own and control the use of resources by others. We’ll return to this subject shortly, and to its study in the field of Evolutionary Social Biology.

Calling out the failure of the free market: a Three Step Manifesto for Smart Community Economies

If we could answer those three questions, we’d have defined a digital economy in which individual citizens, businesses and communities everywhere would have the skills, opportunities and resources to create their own success on terms that matter to them; and in a way that was beneficial to us all.

That’s the only answer to our current crisis that makes sense to me. It’s not an answer that either Brexit or Donald Trump will help us to find.

So how do we find it?

(The White Horse Tavern in Greenwich Village, New York, one of the city’s oldest taverns. The rich urban life of the Village was described by one of the Taverns’ many famous patrons, the urbanist Jane Jacobs. Photo by Steve Minor).

I think the answers are at our fingertips. In one sense, they’re no more than “nudges” that influence what’s happening already; and they’re supported by robust research in technology, economics, social science, biology and urban design. They lay out a three step manifesto for successful community economies, enabled by technology and rooted in place.

But in another sense, this is a call for fundamental change. These “nudges” will only work if they are enacted as policies, regulations and laws by national and local governments. “Regulation” is a dirty word to the proponents of free markets; but free markets are failing us, and it’s time we admitted that, and shaped them to our needs.

A global-local economy

Globalisation is inevitable – and in many ways beneficial; but ironically the same technologies that enable it can also enable localism, and the two trends do not need to be mutually exclusive.

Many urban designers and environmental experts believe that the best path to a healthy, successful, sustainable and equitable future economy and society lies in a combination of medium density cities with a significant proportion of economic activity (from food to manufacturing to energy to re-use and recycling) based on local transactions supported by walking and cycling.

The same “platform” business models employed by Über, Airbnb and so on could in theory provide the new transaction infrastructure to stimulate and enable such economies. In fact, I believe that they are unique in their ability to do so. Examples already exist – “Borroclub“, for instance, whose platform business connects people who need tools to do jobs with near neighbours who own tools but aren’t using them at the time. A community that adopts Borroclub spends less money on tools; exchanges the money it does spend locally rather than paying it to importers; accomplishes more work using fewer resources; and undertakes fewer car journeys to out-of-town DIY stores.

This can only be accomplished using social digital technology that allows us to easily and cheaply share information with hundreds or thousands of neighbours about what we have and what we need. It could never have happened using telephones or the postal system – the communication technologies of the pre-internet age.

This could be a tremendously powerful way to address the crisis we are facing. Businesses using this model could create jobs, reinforce local social value, reduce the transport and environmental impact of economic transactions and promote the sustainable use of resources; all whilst tapping into the private sector investment that supports growing businesses.

But private sector businesses will only drive social outcomes at scale if we shape the markets they operate in to make that the most profitable business agenda to pursue. The fact that we haven’t shaped the market yet is why platform businesses are currently driving inequality.

There are three measures we could take to shape the market; and the best news is that the first one is already being taken.

1. Legislate to encourage and support social innovation with Open Data and Open Technology

The Director of one of the UK’s first incubators for technology start-up businesses recently told me that “20 years ago, the only way we could help someone to start a business was to help them write a better business plan in order to have a better chance of getting a bank loan. Today there are any number of ways to start a business, and lots of them don’t need you to have much money.”

Technologies such as smartphones, social media, cloud computing and open source software have made it possible to launch global businesses and initiatives almost for free, in return for little more than an investment of time and a willingness to learn new skills. Small-scale innovation has never before had access to such free and powerful tools.

(The inspirational Kilimo Salama scheme that uses

(The inspirational Kilimo Salama scheme that uses “appropriate technology” to make crop insurance affordable to subsistence farmers. Photo by Burness Communications)

These are all examples of what was originally described as “Intermediate Technology” by the economist Ernst Friedrich “Fritz” Schumacher in his influential work, “Small is Beautiful: Economics as if People Mattered“, and is now known as Appropriate Technology.

Schumacher’s views on technology were informed by his belief that our approach to economics should be transformed “as if people mattered”. He asked:

“What happens if we create economics not on the basis of maximising the production of goods and the ability to acquire and consume them – which ends up valuing automation and profit – but on the Buddhist definition of the purpose of work: “to give a man a chance to utilise and develop his faculties; to enable him to overcome his ego-centredness by joining with other people in a common task; and to bring forth the goods and services needed for a becoming existence.”

Schumacher pointed out that the most advanced technologies, to which we often look to create value and growth, are in fact only effective in the hands of those with the resources and skills required to use them – i.e. those who are already wealthy. Further, by emphasising efficiency, output and profit those technologies tend to further concentrate economic value in the hands of the wealthy – often specifically by reducing the employment of people with less advanced skills and roles.

His writing seems prescient now.

A perfect current example is the UK Government’s strategy to drive economic growth by making the UK an international leader in autonomous vehicles, to counter the negative economic impacts of leaving the European Union. That strategy is based on further increasing the number of highly skilled technology and engineering jobs at companies and research insitutions already involved in the sector; and on the UK’s relative lack of regulations preventing the adoption of such technology on the country’s roads.

The strategy will benefit those people with the technological and engineering skills needed to create improvements in autonomous vehicle technology. But what will happen to the far greater number of people who earn their living simply by driving vehicles? They will first see their income fall, and second see their jobs disappear, as technology firstly replaces their permanent jobs with casual labour through platforms such as Über, and secondly completely removes their jobs from the economy by replacing them with self-driving technology. The UK economy might grow in the process; but vast numbers of ordinary people will see their jobs and incomes disappear or decline.

From the broad perspective of the UK workforce, that strategy would be great if we were making a massive investment in education to enable more people to earn a living as highly paid engineers rather than an average or low-paid living as drivers. But of course we’re not doing that at all; at best our educational spend per student is stagnant, and at worst it’s declining as class-sizes grow and we reduce the number of teaching assistants we employ.

In contrast, Schumacher felt that the most genuine “development ” of our society would occur when the most possible people were employed in a way that gave them the practical ability to earn a living; and that also offered a level of human reward – much as Maslow’s “Hierarchy of Needs” first identifies our most basic requirements for food, water, shelter and security; but next relates the importance of family, friends and “self-actualisation” (which can crudely be described as the process of achieving things that we care about).

This led him to ask:

“What is that we really require from the scientists and technologists? I should answer:

We need methods and equipment which are:

    • Cheap enough so that they are accessible to virtually everyone;
    • Suitable for small-scale application; and
    • Compatible with man’s need for creativity”

These are precisely the characteristics of the Cloud Computing, social media, Open Source and smartphone technologies that are now so widely available, and so astonishingly powerful. What we need to do next is to provide more support to help people everywhere put them to use for their own purposes.

Firstly, Open data, open algorithms and open APIs should be mandatory for any publicly funded service or infrastructure. They should be included in the procurement criteria for services and goods procured on behalf of the public sector. Our public infrastructure should be digitally open, accessible and accountable.

Secondly, some of the proceeds from corporate taxation – whether at national level or from local business rates – should be used to provide regional investment funds to support local businesses and social enterprises that contribute to local social, economic and environmental objectives; and to support the regional social innovation communities such as the network of Impact Hubs that help such initiatives start, succeed and grow.

But perhaps most importantly, those proceeds should also be used to fund improvements to state education everywhere. People can only use tools if they are given the opportunity to acquire skills; and as tools and technologies change, we need the opportunity to learn new skills. If our jobs – or more broadly our roles in society – are not ultimately to be replaced by machines, we need to develop the creativity to use those tools to create the human value that technology will never understand.

It is surely insane that we are pouring billions of pounds and dollars into the development of technologies that mean we need to develop new skills in order to remain employable, and that those investments are making our economy richer and richer; but that at the same time we are making a smaller and smaller proportion of that wealth available to educate our children.

Just as some of the profits of the Industrial Revolution were spent on infrastructure with a social purpose, so should some of the profits of the Information Revolution be.

2. Legislate to encourage and support business models with a positive social outcome

(Hancock Bank’s vault, damaged by Hurricane Katrina. Photo by Social Stratification)

The social quality of the behaviour of private sector businesses varies enormously.

The story of Hancock Bank’s actions to assist the citizens of New Orleans to recover from hurricane Katrina in 2005 – by lending cash to anyone who needed it and was prepared to sign an IoU – is told in this video, and is an extraordinary example of responsible business behaviour. In an unprecedented situation, the Bank’s leaders based their decisions on the company’s purpose, expressed in its charter, to support the communities of the city. This is in contrast to the behaviour of Bob Diamond, who resigned as CEO of Barclays Bank following the LIBOR rate-manipulation scandal, and who under questioning by parliamentary committee could not remember what the Bank’s founding principles, written by community-minded Quakers, stated.

Barclays’ employees’ behaviour under Bob Diamond was driven purely by the motivation to earn bigger bonuses by achieving the Bank’s primary objective, to increase shareholder value.

But the overriding focus on shareholders as the primary stakeholder in private sector business is relatively new. Historically, customers and employees have been treated as equally important. Some leading economists now believe we should return to such balanced models.

There are already models of business – such as “social enterprise” – which promote more balanced corporate governance, and that even offer accreditation schemes. We could incentivise such models to be more successful in our economy by creating a preferential market for them – lower rates of taxation; preferential scoring in public sector procurements; and so on.

An alternative is to use technology to enable entirely new, entirely open systems. “Blockchains” are the technology that enable the digital currency “Bitcoin“. The Bitcoin Blockchain is a single, distributed ledger that records every Bitcoin transaction so that anyone in the world can see it. So unlike the traditional system of money in which we depend on physical tokens, banks and payment services to define the ownership of money and to govern transactions, Bitcoin transactions work because everybody can see who owns which Bitcoins and when they’re being exchanged.

This principle of a “distributed, open ledger” – implemented by a blockchain – is thought by many technology industry observers to be the most important, powerfully disruptive invention since the internet. The Ethereum “smart contracts” platfom adds behaviour to the blockchain – open algorithms that cannot be tampered with and that dictate how transactions take place and what happens as a consequence of them. It is leading to some strikingly different new business models, including the “Distributed Autonomous Organisation” (or “DAO” for short), a multi-$million investment fund that is entirely, democratically run by smart contracts on behalf of its investors.

By promoting distributed, non-repudiatable transparency in this way, blockchain technologies offer unprecedented opportunities to ensure that all of the participants in an economic system have the opportunity to influence the distribution of the benefits of the system in a fair way. This idea is already at the heart of an array of initiatives to ensure that some of the least wealthy people in the world benefit more fairly from the information economy.

Finally, research in economics and in evolutionary social biology is yielding prescriptive insights into how we can design business models that are as wildly successful as those of Über and Airbnb, but with models of corporate governance that ensure that the wealth they create is more broadly and fairly distributed.

In conversation with a researcher at Imperial College London a few years ago, I said that I thought we needed to find criteria to distinguish “platform” businesses like Casserole Club that create social value from those like Über that concentrate the vast majority of the wealth they create in the hands of the platform owners. (Casserole Club uses social media to match people who are unable to provide meals for themselves with neighbours who are happy to cook and share an extra portion of their meal).

The researcher told me I should consult Elinor Ostrom’s work in Economics. Ostrom, who won the Nobel prize in 2009, spent her life working with communities around the world who successfully manage shared resources (land, forests, fresh water, fisheries etc.) sustainably, and writing down the common features of their organisational models. Her Nobel prize was awarded for using this evidence to disprove the “tragedy of the commons” doctrine which economists previously believed proved that sustainable commons management was impossible.

(Elinor Ostrom working with irrigation management in Nepal)

(Elinor Ostrom working with irrigation management in Nepal)

Most of Ostrom’s principles for organisational design and behaviour are strikingly similar to the models used by platform businesses such as Über and Airbnb. But the principles she discovered that are the most interesting are the ones that Über and Airbnb don’t follow – the price of exchange being agreed by all of the participants in a transaction, for example, rather than it being set by the platform owner. Ostrom’s work has been continued by David Sloan Wilson who has demonstrated that the principles she discovered follow from evolutionary social biology – the science that studies the evolution of human social behaviour.

Elinor Ostrom’s design principles for commons organisations offer us not only a toolkit for the design of successful, socially responsible platform businesses; they offer us a toolkit for their regulation, too, by specifying the characteristics of businesses that we should preferentially reward through market regulation and tax policy.

3. Legislate for individual ownership of personal data, and a right to share in the profits it creates. 

Platform business models may depend less and less on our labour – or at least, may have found ways to pay less for it as a proportion of their profits; but they depend absolutely on our data.

Of course, we – usually – get some value in return for our data – useful search results, guidance to the quickest route to our journey, recommendations of new songs, films or books we might like.

But is massive inequality really a price worth paying for convenience?

The ownership of private property and intellectual property underpin the capitalist economy, which until recently was primarily based on the value of physical assets and closed knowledge, made difficult to replicate through being stored primarily in physical, analogue media (including our brains).

Our economy is now being utterly transformed by easy to replicate, easy to transfer digital data – from news to music to video entertainment to financial services, business models that had operated for decades have been swept away and replaced by models that are constantly adapting, driven by advances in technology.

But data legislation has not kept pace. Despite several revisions of data protection and privacy legislation, the ownership of digital data is far from clearly defined in law, and in general its exchange is subject to individual agreements between parties.

It is time to legislate more strongly that the value of the data we create by our actions, our movement and our communication belongs to us as individuals, and that in turn we receive a greater share of the profits that are made from its use.

That is the more likely mechanism to result in the fair distribution of value in the economy as the value of labour falls than a Universal Basic Income that rewards nothing.

One last plea to our political leaders to admit that we face a crisis

Whilst the UK and the USA argue – and even riot – about the outcomes of the European Union referendum and the US Presidential election, the issues of inequality, loss of jobs and disenfranchisement from the political system are finally coming to light in the media.

But it’s a disgrace that they barely featured at all in either of those campaigns.

Emotionally right now I want to castigate our politicians for getting us into this mess through all sorts of venality, complacency, hubris and untruthfulness. But two things I know they are not – including Donald Trump – are stupid or ignorant. They surely must be aware of these issues – why will they not recognise and address them?

Robert Wright’s mathematical analysis of the evolution of human society, NonZero, describes the emergence of our current model of nation states through the European Middle Ages as a tension between the ruling and working classes. The working classes pay a tax to the ruling classes, who they accept will live a wealthier life, in return for a safe and peaceful environment in which to live. Whenever the price paid for safety and peace grew unreasonably high, the working classes revolted and overthrew the ruling classes, resulting eventually in a new, better-balanced model.

Is it scaremongering to suggest we are close to a similar era of instability?

(Anti-Donald Trump protesters in San Jose, California in June. Trump supporters leaving a nearby campaign rally were attacked)

(Anti-Donald Trump protesters in San Jose, California in June. Trump supporters leaving a nearby campaign rally were attacked)

I don’t think so. At the same time that the Industrial Revolution created widespread economic growth and improvements in prosperity, it similarly exacerbated inequality between the general population and the property- and business-owning elite. Just as I have argued in this article, that inequality was corrected not by “big government” and grand top-down redistributive schemes, but by measures that shaped markets and investments in education and enablement for the wider population.

We have not yet taken those corrective actions for the Information Revolution – nor even realised and acknowledged that we need to take them. Inequality is rising as a consequence, and it is widely appreciated that inequality creates social unrest.

Brexit and the election of Donald Trump following a campaign of such obvious lies, misogyny and – at best – narrow-minded nationalism are unprecedented in modern times. They have already resulted in social unrest in the form of riots and increased incidents of racism – as has the rise in the price of staple food caused by severe climate events as a vast number of people around the world struggle to feed themselves when hurricanes and droughts affect the production of basic crops. It’s no surprise that the World Economic Forum’s 2016 Global Risks Report identifies “unemployment and underemployment” and “profound social instability” as amongst the top 10 most likely and impactful global risks facing the world.

Brexit and Donald Trump are not crises in themselves; but they are symptoms of a real crisis that we face now; and until we – and our political leaders – face up to that and start dealing with it properly, we are putting ourselves, our future and our childrens’ future at unimaginable risk.

Thankyou to the following, whose opinions and expertise, expressed in articles and conversations, helped me to write this post:

About Rick Robinson
I’m the Director of Smart Places for Jacobs, the global engineering company. Previously, I was the UK, Middle East and Africa leader of the Digital Cities and Property business for Arup, Director of Technology for Amey, one of the UK’s largest engineering and infrastructure services companies and part of the international Ferrovial Group, and before that IBM UK’s Executive Architect for Smarter Cities.

38 Responses to A three step manifesto for a smarter, fairer economy

  1. Angela Conte says:

    I am unemployed surviving on my wits and the dole. My parents disowned me when I chose to go to college so I lived in my car for four years getting a useless degree but becoming more educated. No one ever understood what I was talking about in school or on the job because they blew me off as a women and/or of no social value and you and I are talking about the same problems and solutions today but from very different points of view. Mine is more from an unheard woman’s with no opportunities point of view. Interesting.

    My writing on similar subject but if you do take the time to read them, please keep in mind I am also dyslexic so reading and writing is very difficult:




    • Rick Robinson says:

      Hi Angela,

      Thankyou for your comments, and for sharing your story and your own articles. We certainly seem to agree on some of the issues – for example, whilst I didn’t explain the link in my article, the reason we’ll have a problem if 2 billion people start eating more meat by 2050 (which is what the UN’s concerned will happen) is that the food chain to feed them will need to consume vastly more fresh water than it does today – fresh water that we don’t have, even without the effects of climate change.

      I’m with you on air pollution, too. The UK has an official sensor network that measures a legally acceptable level of pollution in the atmosphere – but there are a tiny number of sensors spread across the whole country, and it’s well known that the most dangerous form of pollution, diesel particulates, is highly localised. When diesel pollution was measured on the site of two primary schools near the M1 motorway a few months ago, it was recorded as many times the legal safe limit, and the schools were forced to close – http://schoolsimprovement.net/two-schools-become-the-first-in-britain-to-be-shut-because-of-air-pollution/ .

      From what you say, you are right that I perhaps had a luckier start in life than you in the form of a stable, supportive family; but it seems we can find common interest in issues that matter, and the openness of the web gives us equal voices to be heard. Fortunately its protocols don’t discriminate, as humans unfortunately sometimes do,

      Best regards,



      • Angela Conte says:


        I have already started to try and think more technically about things from reading your posts, and write a bit about how we get from here to there so thank you for keeping me motivated.


        Liked by 1 person

      • Geoff Hambrick says:

        Hi Rick. You might want to rethink your ideas on meat and fresh water. Have you listened to the TED talk on desertification -very eye opening.

        Liked by 1 person

      • donjoe0 says:

        I’m afraid you’re the one who needs to rethink their belief in that TED Talk, Geoff, as multiple sources say our good mr. Savory was cherry-picking his data and omitting the larger number of experiments where his planned grazing methods produced no benefit, showing his method to be at best highly dependent on the local conditions of the targeted soil and at worst simply ineffective.


      • Geoff Hambrick says:

        Hi. Thanks for the link. I am not surprised that there is a raging controversy. There is a lot of “religion” on both sides of the issue.


        Liked by 1 person

      • donjoe0 says:

        Well at the very least this shows that that TED talk by itself proves nothing and you need to refer to studies and expert discussions thereof in order to clear up what you’re trying to clear up here.


      • Geoff Hambrick says:

        Hi again. My raising the other side of an issue was not intended to “clear it up” -rather the opposite. Unless I am caught in a British/American English difference much like “tabling an issue”.


      • donjoe0 says:

        I was trying to avoid ascribing to you the intention to propagate a specific theory, and that was the most neutral expression I could come up with. 😛


      • Geoff Hambrick says:

        Hi. Thanks for that. I do appreciate it because I am neither for nor against Savory’s theory. I certainly don’t think man should stop eating vegetables and grains in lieu of a fully carnivorous diet.

        That said, I don’t believe that going vegan is a panacea to world hunger being touted by those on the other side either. Fresh vegetables take a lot of water to produce and of course are mainly water themselves. They like cattle require clearing forests. And, typically, the vegans are in the anti-GMO camp. To feed the world, we need all the technology we can get.

        One thing Savory points out that that should be considered in any systems analysis is that ungulates can digest the grasses we can’t. They also concentrate B vitamins, like B12, that are hard for vegans to get enough of in other ways.

        In short, there is a balance and symbiosis to consider.

        Thus, since Savory’s methods suggest much denser herding in a given area of land and his detractors don’t provide evidence that his methods make things worse (just that they don’t dramatically reverse desertification), it seems to me that we should use those methods to slow (and possibly reverse) deforestation. And it may well be that they do work over hundreds or thousands of years to reverse desertification.

        Thanks again for the reasonable discussion.


  2. Angela Conte says:

    I also believe we have very different audiences as well.


  3. This is an excellent read, thanks for the painstaking effort in bringing all these diverse perspectives together (I am not 100% sure of the ties to Brexit and Donald Trump).

    I have been critical of the centralization of revenues in the hands of the “platform” companies and the accompanying race-to-the-bottom effect in the software industry. Everyone wants to create the next killer app and sell 100 million copies for 0.99c. Or worse, make no profit at all but become interesting enough to be acquired by a larger company.

    On the youtube front, somehow “youtuber” is a profession nowadays. It is a world where everyone wants to become a millionaire with little to no investment, without realizing they are destroying the very foundation of the markets they hope to support their dreams.

    Look at Uber. What has it *created* in terms of real world? It does not produce cars, it does not train drivers, it (rather creatively) leveraged spare capacity (drivers and vehicles) to obliterate an existing industry. What is the social benefit that justifies an $80 billion valuation? And as you pointed out, it is now unapologeticaly pushing for making those very same people obsolete with autonomous vehicles. It is all great, the technology is good, using spare capacity is good, but is society really better off outside big urban centers where people don’t want to own a car?

    Liked by 1 person

    • Rick Robinson says:

      Hi Denilson,

      Thankyou for your kind comments. It seems we agree on many points!

      To briefly answer your question about the link to Brexit and the election of Donald Trump:

      I think that the issues we are obviously both concerned with in terms of the effect of the economic and technological development of “platform” business models, are precisely the issues that led to people in the UK voting to Leave the European Union, and people in the US to vote to elect Donald Trump.

      The overall effect of the last few decades of economic growth driven by technology, globalisation and free market economics, culminating in the dominance of platform businesses, has been that – despite the headline economic growth figures – more and more people don’t have a job that they feel is paying them well and offering them good prospects for the future; and more and more people are even more concerned for their childrens’ future in that regard. I believe those are absolutely genuine issues, and the statistics bear them out.

      Donald Trump and the Leave campaign both blamed immigration and international trade deals for those problems; and claimed they would fix them. That’s why people voted for them. As I hope you can tell from the article, I don’t think either of those issues are the real causes of the problem.

      It’s politically incorrect these days to argue for regulation of the free market economy – hence no-one’s really doing that in either the US or the UK. But that’s exactly what we need, and until we do it, we won’t address the growing inequality in the economy or the social unrest it will cause.

      And for as long as people like Donald Trump and Nigel Farage are campaigning for a simplistic alternative that blames immigration and international cooperation, I don’t suppose the real answer will be heard.

      Disconsolately, with best regards,



  4. Peter Cripps says:

    Hi Rick, Thanks for another very thought provoking and far reaching post. This is going to take a while to digest and assimilate but one point that immediately jumps out I would like to question is your apparent ‘dismissal’ of a Universal Basic Income (UBI).

    You say that a UBI “might address ‘need’, to a degree, but it will do nothing to address boredom and vice”. True, but then I would argue that neither do low-paid, minimum wage, repetitive and zero hours contract jobs. The point about UBI is that it frees workers from the ‘drudgery’ of these conditions allowing them to focus on their ‘higher’ needs so they don’t have to worry about where their next meal will come from. UBI is also not meant to be a solution to the problem of widely disparate income levels between the workforce and the “elites”. UBI on its own, I agree, won’t stop people spending all their money on beer and cigarettes (or worse) whilst watching mindless television all day but it will give them the ‘potential’ to seek out new challenges. The real thing that will allow people to attain more is good quality, universally available (i.e. free) education which your post does not really mention much.

    We are at a tipping point in society where the advent of smart machines that will take away more (especially middleclass) jobs that mean people of all ages will be at a complete loss as to how to fill their time and so will begin blaming everything and everyone else. This void will easily be filled by the ‘alt-right’ and rabid, nationalistic press that will feed off these insecurities resulting in the kind of lurch to the right we are now seeing. This nicely sums up the matter: https://twitter.com/BasicIncomeIMG/status/801585712516710400.

    By the way, you might want to take a look at Paul Mason’s book on Postcapitalism or his writings on Medium (https://medium.com/mosquito-ridge) for another view on all of this (if you haven’t already).

    Great article, hope to see you soon.

    Liked by 1 person

    • Rick Robinson says:

      Hi Pete,

      Good to hear from you, and I hope all is well?

      Thanks for your kind comments, but also for challenging me – as I hit “send” on this particular post I was conscious I was entering new territory and that not everyone would agree with me.

      >> You say that a UBI “might address ‘need’, to a degree, but it will do nothing to address boredom and vice”. True, but then I would argue that neither do low-paid, minimum wage, repetitive and zero hours contract jobs.

      I completely agree with your point about these jobs – in my view they are part of the problem I was trying to address in the article. I do not see them as the solution.

      We should be finding ways to provide better paid, more rewarding jobs. For example, due to various changes to the justice and healthcare systems, a very high proportion of those in prison suffer from mental health issues. Why can’t we train and pay more highly qualified people to help them overcome or manage those issues and build a better life for themselves on release?

      And to pick up your point on education (and that’s a fair criticism, I shouldn’t have overlooked the subject in the article): why aren’t we building bigger, better schools? Employing more teachers and paying them more? Employing more teaching assistants? At the moment class sizes are increasing and the number of teaching assistants is falling. This is the very opposite of what we should be doing as we enter an era in which education, skills, and constant learning will be more important than ever.

      This is why I think we need to look at the changes I suggested to taxation and regulation. The reason we can’t afford to employ enough teachers and carers and pay them well enough is that too much of the value created by the economy is captured by too few people and not distributed to where it’s needed.

      >> We are at a tipping point in society where the advent of smart machines that will take away more (especially middleclass) jobs that mean people of all ages will be at a complete loss as to how to fill their time and so will begin blaming everything and everyone else.

      I agree we’re at a tipping point, but the outcome shouldn’t necessarily be that smart machines reduce the number of good quality, well paid jobs. That will only happen if we persist with a free market economy dominated by returning profits to shareholders and that hence values efficiency and productivity over everything else – that’s exactly the issue Schumacher pointed out in the 1970s.

      If we re-engineer the economy to reward social outcomes, as I’ve argued, then more money will be available to pay for the sort of jobs I described above, all of which have the characteristic that they are performed most effectively by people who develop good relationships with the people they are serving. Machines can play an effective role as tools to improve that process; but if we try to replace those people with machines because machines are cheaper, then we will do a poorer job of educating our children and helping the most vulnerable people in our society.

      This is why in my view businesses like Borroclub, Casserole Club, Kitchen Surfing and the like are the model we should reward: they use technology to encourage interactions between people. Kitchen Surfing is a great example: rather than developing robotic machinery to mass produce ready-meals in factories, Kitchen Surfing developed an online marketplace where you can find a local chef to cook you a meal in the style of cuisine you’d like.

      I agree with Paul Mason’s passion and demand that we challenge the way this is going. But providing a Universal Basic Income won’t fix the underlying issue, i.e. that our current version of free market capitalism concentrates the wealth created by the economy in the hands of a minority of people and companies who focus solely on making a profit. That’s why despite decades of worldwide economic growth we’re having to employ less teachers and less teaching assistants because we can’t afford them; and why we see controversy after controversy in care homes and related sectors that are dominated by low-margin, low-wage business models.

      >> By the way, you might want to take a look at Paul Mason’s book on Postcapitalism or his writings on Medium (https://medium.com/mosquito-ridge) for another view on all of this (if you haven’t already).

      I will certainly do that – his book is on my “to read” list, but I hadn’t come across his blog before – thankyou.

      See you at the next Birmingham Smart City Alliance meeting, I hope,

      Best regards,



      • donjoe0 says:

        OK, I understand you think a UBI couldn’t solve the problem by itself because it doesn’t attack the root of the problem, but why does it still feel like you’re dismissing it even as a component to a multi-pronged strategy? How can you argue that it wouldn’t help _at all_ in moving things in a better direction?


  5. Rick Robinson says:

    My former colleague at IBM Geoff Hambrick just posted this comment on the subject in a discussion on Facebook. I find it particularly interesting because whereas Geoff and I disagree on several topics, on this occasion I think he’s spot on:

    Hi Rick. Profit/loss is simply the difference between the cost to produce a good or deliver a service and the value it brings in to the company.

    Not everything need be measured in monetary terms, but that is a reasonable abstraction you can use to normalize the analysis of the end-to-end value chain. In general, costs boil down to labor, materials, and the infrastructure and energy necessary to bring those together for the transformation that takes place in that “link” of the chain.

    Once you start making employees a part of the business -treating them like they *own* their link then you will get the turnaround you are looking for. If by their industry/skill/innovation they are able to exceed cost or quality expectations, then they should get the lion’s share of that extra profit (as you know there are fixed and variable costs to consider).

    What that person does with that “profit” is their business -if there is a quota or limit to what they can produce, they could go home early. Or in that case, they could take on a second job (inside or outside of the company). If there are no limits, they could produce more and save it for a rainy day.

    With respect to (c), what we really want to encourage in this case is for that industrious/innovative person to take the time to document their approach that makes them produce with higher quality and/or efficiency, and then train others. The asset creator should share in the extra profits produced by all who use it. And of course, there is a huge incentive for the other employees who do that task to use the asset rather than struggle along at lower productivity levels.

    What will invariably occur is that some executive in the company will see that innovation as a way to gain a competitive edge in the marketplace -and that is where things can get tricky. If the company decides to lower prices due to the increased efficiency, then the profit per item would decrease but hopefully the volume would increase accordingly.

    This makes the overall profit for the company more, but reduces it for the individual workers with respect to that short period of “salad days” when they were making a lot more because of their increased efficiency at the current market prices.

    Since in this model, everyone has a stake in the company, the employees would have a vote too. In fact, in this case they would have the larger vote on whether or not it is worth it to reduce the prices. Why? Because the differential is due to their increased productivity, not due to increased investment by the finance team (as it would be if they expanded the factory space or equipment expenditures).

    Why would they ever want to reduce prices? It is not hard to imagine a scenario where they are not employed full time producing this particular product, and thus the increased volume would mean more money in their pocket at the end of the day. The price reductions could be used as a disruptive force for the competition -as soon as they start gaining market share, you could reduce the price without much impact with respect to the days prior to the asset.

    Of course the big winner is the producer of the asset that made the team more efficient.


    • Geoff Hambrick says:

      Thanks Rick. To add a little extra context for your readers, we were discussing the reason why a “pay by productivity” model is key to the turnaround. Profit being the key measure.

      Its nemisis, pay by the hour, effectively “rents” your time and limits what you can make (there are only so many hours in a day). Pay by the hour saps any incentive there is to use assets to increase efficiency and quality. It leads to horrible measures like “utilization percent” which have only an indirect impact on with the bottom line of the company. More subjectively, pay by the hour leads to mediocrity -our incentive is to do the minimum you can do to keep from getting fired. But probably most importantly, pay by the hour leads to an adversarial relationship between the employees and the employers -you are seen as a “cost;” so your employers rightly want to squeeze as much out of you as they can.

      Conversely, pay by productivity turns everything around. No matter how menial your job, it gets apportioned a percentage of the ultimate value of the goods or services delivered to your customers. It is treated like a business. You get paid for the results of doing the work rather than the time it takes you. Thus, there is no absolute limit to what you can make in a given period of time -especially since you can potentially do lots of jobs.

      Of course, one problem with pay by productivity brought up by detractors is what happens if the product doesn’t sell or there is no demand for the service?

      A flip answer is that is part of the risk-reward system of being a stakeholder.

      Practically speaking what pay-by-the hour does is trades your stake in the business for a guaranteed income. But there is always a middle ground -in times of plenty, you can save aside for times when there is less demand. What if we created “Underemployment Savings Accounts” where you could put a certain percentage of your income away tax free and then pay normal income tax as you draw it out? Maybe cap the account to a years worth of pay at the average wage you have been earning. Definitely make it convertible to a retirement or other socially responsible savings account under certain circumstances (such as education or health care).

      Another possibility in this model is as was mentioned above -you would be free to take on multiple roles within the company; or -since your time is not “owned” by the company, you could even take on a side job (subject to non-compete agreements of course).

      The benefits are numerous as hinted at in the main comment:
      1) your stake in the company can be measured and your vote counted accordingly in business decisions
      2) your incentive to create and reuse assets that improve quality and efficiency is 100%
      3) unions have a productive and cooperative role to play -as keepers of assets that help make employees more effective
      4) no absolute limit to what you can make in a given time frame

      Liked by 2 people

      • Rick Robinson says:

        Hi Geoff,

        Thanks again for this; I’m finding it really interesting, and I think there’s something in it. In fact, it echoes the reason I joined Amey. Amey’s business model requires us to compete in a commercial market for the right to win outcome-based service delivery contracts to the public sector.

        The most powerful examples are the rehabilitation services we operate for non-violent offenders in London and Buckinghamshire. In those contracts our payments are reduced every year *unless* we find ways to lower the rate of re-offending by the ex-prisoners we support. So that creates a direct incentive to invest time, resources and money finding new ways to improve rehabilitation.

        To bring competition into the mix: our contract also obliges us to share information about how we succeed in reducing re-offending with all of the other rehabilitation services in the UK – which are run by our competitors.

        (By the way, I’m not trying to “sell” Amey here: the model was set up by the UK Ministry of Justice, we’re just one of many suppliers to it).

        Interestingly, when I look at the portfolio of projects my team has underway, wherever we have an outcomes-based contract (whether the outcome is timeliness of refuse collection or level of leakage from water systems or quality of road surface) we naturally find a financial case to invest in technology that creates social, economic or environmental outcomes. Wherever we have a task-based contract – for example, that states we get paid a flat rate for each pothole we mend, our equivalent of your “pay-by-the-hour” model – those business cases don’t exist.

        I think there’s a similarity here to the approach to energy consumption in California’s building code, as described by Eric Beinhocker – http://evonomics.com/the-deep-and-profound-changes-in-economics-thinking/ – the standards of energy consumption required for new buildings are constantly adjusted to match the best that’s previously been achieved; but – just as you say – it’s a performance target that’s set; not how to achieve it.

        Finally, it’s interesting that your idea meets one of the rules Elinor Ostrom identified for organisations that successfully manage shared resources (which in this case would be the inputs for the supply chain): in recommending that the employees have a role in the decision-making process about when to “cash out” a productivity-improving innovation by lowering the price of the end-product, you’re suggesting that companies obey the rule that everybody involved in the transaction network has a say in agreeing the price of exchange within the network.

        So you’ve got my vote. I say we give that a try.

        Best regards,



      • Peter Cripps says:

        Hi Geoff, Some interesting discussion/thoughts. I fear however that this way of looking at productivity whilst correct for today’s model of work is rapidly running out of runway. I mentioned to Rick, Paul Mason’s book on Postcapitalism and his writings on Medium. One of the articles on there (https://medium.com/mosquito-ridge/postcapitalism-and-the-city-6dda80bc201d#.mq9eiccnd) is particularly relevant to this as he talks about Barcelona and how it could become not only ‘smart’ but ‘fair’ to its citizens and workers.

        Mason argues that information goods , that can be copied and pasted infinitely, and used simultaneously without wear and tear , must ultimately fall in price under market conditions to a value close to zero. This information effect on price is affecting the physical world not just the world of information goods. IT is also automating work faster than new work can be invented. Rather than the high productivity and a sharing of resulting wealth we have low productivity plus millions of “bullshit jobs” –  jobs that do not need to exist. This results in:
        a) The maximisation of ‘capacity utilisation’ of low-skilled labour so we get Uber, Deliveroo, AirBnB etc
        b) Artificially inflated prices and profitability of labour inputs: so housing becomes the major thing wages are spent on — and healthcare and university education.

        He says: “Things that in all previous eras of capitalism the elite desired to be as cheap as possible — to ease wage pressures — are now made as expensive as possible, and capital migrates away from production and from private-sector services towards public sector services.”

        What to do? I agree that rather than creating “bullshit jobs” we should be creating meaningful work for everyone that wants it. We should also be using platforms to adequately recompense people that support these platforms and rather than the so called ‘siren-server’ owners (a term used by Jason Lanier in his book ‘Who Owns the Future’, another great read BTW) creaming the profits pay the people who actually contribute to those platforms (whether they be Uber drivers or people writing content for blogs like this). To do this people a) need to be educated better in the skills they need to survive in this “post capitalist” world and b) be compensated in ways that de-links salary from the idea of ‘turning-up’. Whether this is a UBI or some other way of sharing the fruits of IT and automation who knows but unless the cycle is broken we will revert to (and some would say we are there already) a feudal system where the power and profits (and influence) are all in the hands of the new platform owners.

        So could cities like Birmingham (and Barcelona) be new models for growing an alternative economic model? Would be good to think so and I hope discussions like this are of real value in driving this forward.


  6. Geoff Hambrick says:

    Hi Rick. Thanks, I will take a look at Elinor’s work.

    A key aspect of the pay-by-productivity proposal is not just that everyone has a say, but that the weight of their “say” for re-negotiation of the contract (embedded in the operating model of the value-chain) is based on the profit margin they are willing to invest. Thus, individual stakeholders that over-perform have more leverage than those that don’t.

    For example, let’s say that the original contract costed labor for a $1 widget at $.25 with an expectation to produce 100K widgets -meaning that employees as a group were expected to earn $25K. During the contract period innovations from the employees doubled productivity on average, enabling them to produce 200K widgets and thus take home twice what they expected from the original contract -$50K. This gives employees as a group $25K to work with without having to give up any income.

    At first glance, it might seem that the other stakeholders have $75K “extra” that they can pool to win any votes on policy changes. But they don’t because their profit margins didn’t change. They would actually have no leverage at all unless they would be willing to cut into those margins.

    This sounds good at face value, but why can’t the company just fire all the employees who won’t vote to reduce the contract from $.25 a widget down to $.13? The new employees would still be making about $25K during the contract period -so the company probably wouldn’t have any trouble attracting new employees to fill the gap.

    There are two reasons they can’t do this: first is the fundamental contractual change that there is no “company” apart from all the stakeholders -which includes the employees. Those stakeholders providing labor, management, operating capital, equipment, and raw materials are obligated to provide them for the contract period. At the end of the period voting is weighted based on the differential between cost and value of each link in the chain. If the employees doubled their productivity they would be the ones with money to obtain new managers, capital, equipment and raw materials -and effectively fire those that would vote against them.

    The second very important reason is that the “company” doesn’t necessarily own the assets -the stakeholders who created them do (especially ones associated with best practices that didn’t require proprietary company resources to create). In our scenario, if somehow those with $75K were able to cut their margins by a little over one-third to beat the $25K of the employees, they could vote to fire them -but they wouldn’t get to use the assets. Such a move would be counter productive. That said, the current set of employees might be very happy to license the assets to the company and quit the company as workers -free to take on another job if the licensing is not enough (or if they weren’t fired). The irony is that they would still be a stakeholder in the company as long as the assets are in use.


  7. Rick Robinson says:

    Hi Pete and Geoff,

    Pete – where I’m in agreement with you is that we need to recognise the profound impact technology is already having on jobs and the distribution of wealth in the economy.

    The ability of technology to automate processes – whether those processes are mechanical production or the processing of information – and to copy and distribute information almost for free, has massively disrupted the basic value of labour, the value of different skills, and the value of different types of capital platform.

    As one example, take the news industry which within living memory used to employ people to physically set type and run printing machinery. Firstly the type-setters and printing operators were replaced by machines; then the machines were replaced by virtual distribution through the Internet; now the journalists and editors are being replaced by Facebook, Google and Artificial Intelligence.

    However – whilst I’m no expert on the subject – here’s where I’m more interested in Geoff’s ideas than in Universal Basic Income. The high level principles Geoff’s promoting seem to be:

    – The contracts that bind stakeholders to the company are based on outputs (productivity) not inputs (labour) – I think that this echoes your point that employees should be “compensated in ways that de-links salary from the idea of ‘turning-up’”.

    – Stakeholders are not only free to innovate in the way those outputs are achieved – which could include using any form of technology at all – but they are also rewarded with an increasing say over the future of the business if those innovations result in more efficient achievements of outcomes.

    I think that last point is key. The reason that the jobs that some platform business models provide are rightly called “bullshit jobs” as you say is that those jobs are locked into low pay for piece-work – there’s no motivation or reward for innovation as the platform dictates the price *and* the means of fulfilment (for example, Uber’s platform not only dictates the price of a journey, it also sets the route. It’s for just this reason that Tesla forbids its customers from driving for Uber – Tesla want to set up their own alternative).

    I dislike Universal Basic Income for two reasons. Firstly, it doesn’t tackle the fundamental mechanisms that are driving inequality. By not tackling them it accepts them; so in effect it’s asking us to trust that “everything will be ok” if we accept a modest monthly pay-off in return for allowing the primary capture of economic value by asset and platform owners to continue.

    Secondly, it doesn’t incentivise or reward us to be creative in achieving what matters to society. I think that’s important because “being creative in achieving what matters” is *precisely* what people are better at doing than machines. Machines that don’t live have no basis to understand what matters. It’s only people – who live, die, have babies, see their children live and succeed or struggle and die – who understand that.

    And peoples’ behaviour is driven by incentives. I’d love to believe that if everyone were offered a comfortable life and the freedom to do what they wanted that the result would be utopia – but it wouldn’t.

    So – whether Geoff’s specific model is right or wrong – I think it’s a better example of what we should try next than Universal Basic Income. That’s because it would reward people for what they’re better at doing than machines – being creative; and because it would recognise and reward a human dynamic that’s been with us for all of history: that we should reward people who are talented or who are prepared to take risks, providing that their ultimate objectives are consistent with what we want for society.

    Best regards,



    • Geoff Hambrick says:

      Wow Rick. You nailed it. Where we all seem to agree is that “just showing up” is a terrible idea. What I’d like to add to that is that that is the essence of minimum wage -it rents you out and makes you a slave of the “employer” during that time. No notion of being a stakeholder of the company, but rather being a cost to be minimized.

      That said, the hourly wage is an insurance policy as well, and people should be free to insure a steady income. The approach I am suggesting is one that works with government policy to make it advantageous tax wise to do socially responsible things when times are good, like saving for a rainy day, education, health care and retirement.

      I have done the math, and if done properly, able people will be able to “self-insure”.

      We should separate the concerns on the truly disabled -any good society will take care of the disabled and infirm.

      Liked by 2 people

      • Angela Conte says:

        Thank You For Being Late: An Optimist’s Guide to Thriving in the Age of Accelerations, WRITTEN BY Thomas L. Friedman


        “In his most ambitious work to date, Thomas L. Friedman shows that we have entered an age of dizzying acceleration–and explains how to live in it. Due to an exponential increase in computing power, climbers atop Mount Everest enjoy excellent cell-phone service and self-driving cars are taking to the roads. A parallel explosion of economic interdependence has created new riches as well as spiraling debt burdens. Meanwhile, Mother Nature is also seeing dramatic changes as carbon levels rise and species go extinct, with compounding results.”

        Liked by 2 people

      • Rick Robinson says:

        Absolutely with you, Geoff, sign me up for that!


      • Peter Cripps says:

        Hi both. Definitely agree on the first point of Rick’s that Universal Basic Income “doesn’t tackle the fundamental mechanisms that are driving inequality” and I’m not sure that those who advocate it really think that is the case. Other mechanisms need to be put in place for sure to tackle those and compensating people for ‘assets’ they generate, whether employed or not, should be one of those mechanisms.

        I guess the trouble with the second point is that who decides what “matters to society”. I’m guessing that most people do not think the winning entry in this years Turner Prize particularly matters to society but does that not mean we shouldn’t give people the chance to experiment and innovate in whatever way they wish? If more people had something like a UBI to buffer them from the ravages of globalisation could we get more creativity? What’s absolutely key is also (i.e. as well as giving them the UBI) ensuring they have the education that has given them the creative tools to achieve what matters to them and will (hopefully) have a side effect that produces something of value (to someone).

        Earlier this year I suggested that as part of the follow on work from our Silicon Canal launch event we should create a manifesto for Birmingham which laid out a way in which this city could maybe capture some of the principles you talk about here and create more of an agenda for how the city might operate. Time never allowed me to progress this but maybe the time is now right to launch something like this, what do you think?


  8. Angela Conte says:

    Peter, UBI is a mechanism but the priorities are what really need to be evaluated before change happens with mechanized solutions. I’m all for UBI but with thoughtful reasoned intentions in place first; here’s some of my thinking on the subject: https://www.linkedin.com/pulse/six-core-values-hive-tech-living-environments-angela-conte?trk=prof-post. If UBI allow for more time to focus on what is important to human sustainability than great, but is it what’s needed the most now? I’m not really sure given the chaos we have been thrown into as a country. Right now we’re in Code-Red where bottom-up will matter most for stability and UBI maybe more of a top-down solution: a good one but not a priority or easily manifested in today’s mess that took 30 plus years to develop.


  9. Paul Krumm says:

    It is good to see this kind of discussion that recognizes the need for localization and democratization. What I don’t see, in more than a cursory way is a discussion of bottom up money. As long as we try to develop a bottom up economy with top down money, we ain’t gonna get there. What we need to discuss is the nuts and bolts of commons money that follows the principles developed by Ostrom. In my paper for the conference on Moral Economy the first of this month in Phyladelphia, I attempt to deal with how that issue might be approached. It can be found at https://pendlehill.org/wp-content/uploads/2016/11/Democratic-moral-money-consolidated11-18-16.pdf

    Comments and critique would be appreciated.


    • Geoff Hambrick says:

      Hi Paul. Money was invented as a symbol of service rendered so that we aren’t required to trade the actual fruits of our labor.

      In a pay by productivity model, those who provide the service are literally creating the money. As we move away from pay by the hour, the system will naturally invert back to its rightful orientation.


      • Paul Krumm says:

        Geoff, I agree that “Money was invented as a symbol of service rendered so that we aren’t required to trade the actual fruits of our labor.”

        However I would propose that the buyer rather than the seller is the creator of money. My reasoning is that it is the buyer who makes a commitment to the market to provide equal value, in deciding to buy the product of the seller.

        In using the hour as a unit of exchange, I note that it has to be used with flexibility. However with the hour as a basic unit, its users, both buyers and sellers, in their negotiation of price, are the arbiters of the value of productivity. If the seller has control of price, you have a defacto monopoly, not a democracy.

        In a truly free democratic market, any entrepreneur takes the risk of assuming that there will be buyers for his/her product or service at a price that respects both the entrepreneur’s effort, and the needs/wants of the buyer. That is part of being an entrepreneur.

        The current idea of getting rich by being an entrepreneur makes the assumption that it is ok to charge more than the value of time and effort spent. As I conclude in the paper attached, that excess has to be seen as a private tax levied on the market, and payable to the entrepreneur. That may sound innocent, however it is the driver of the social inequality we see today.

        As a part of the transition to a new economy, I also note in the paper that the creation of capital has to be democratized. This deals with the issue of having to charge more than time and effort in order to accumulate capital, or the expense of borrowing money from someone who has already taxed the economy, or creates it out of nothing and charges interest for the privilege.

        As a one man business owner myself, who has designed and builds equipment to process lavender buds for distillation, my pricing is based on the above democratic criteria. I am not getting rich, but I am doing what I like to do, can set my own schedule, and make a reasonable income for my effort.

        Does this make sense?

        In peace, Paul


      • Geoff Hambrick says:

        Hi Paul.

        At first glance I agree with you that the buyer sets the value of a service rendered because ultimately if there is no buyer, there is no transaction. The transaction is fundamental because it is the basic link in the value chain (or tree). A company in this model is simply a group of buyers and sellers that band together to create a whole greater than the sum of their parts. Companies and individuals can form complex relationships, such as consumer-supplier, partnerships and competitors; but ultimately it is just a value chain/tree crossing arbitrary boundaries.

        Thus we need to look more deeply at the transaction: the buyer has accumulated some money that the seller wants, so that money already exists (recursively from some previous transaction in the chain). The seller has a good or a service that the buyer wants.

        Thus price is always a negotiation between buyer and seller with a number of outcomes for each based on the leverage each has. The “simplest” outcome is that they agree on the original offer made by either party. Less simple is that the seller can lower their price or decide to sell to someone else or decide to sell something else. Conversely the buyer can raise their price, decide to buy from someone else, or decide to buy something else.

        In a credit free world, there are limits -the buyer can only raise their price as high as the money they have accumulated. The seller can only lower their price as low as the cost of raw materials, energy, and infrastructure, plus some minimal amount for their labor.

        In short, linking up the value chain via contracts (short or long term) is crucial and can be considered an investment of capital from the “buyer” (consumer), and a negotiation. But this negotiation is not really a democracy in the traditional sense, except as I had described in a previous post -the profit that is built into a given link in the value chain provides those in control some leverage in setting the price, as do the forces of supply and demand.

        I probably confused things rather than clarified theml but as Swami BeyondAnanda once said -when on the train of life and you find yourself in the state of confusion, don’t get off the train -enlightenment is the next stop…


  10. Paul Krumm says:

    Geoff, I pretty much agree with much of what you say above.

    I believe that the major reason for our seeing money differently is that you see money as already created by fiat, without looking deeper into the results of fiat money and seigniorage.

    Fiat authority centered money is the anchor of political/economic power. It was created at a time when authorities ran the show, and used gold and silver to represent money. Since an authority issued the money, they claimed the credit (seigniorage) involved in its creation, although they did not personally mine or mint the coins. That habit has persisted to this day, even though we use accounting system money that has no value.

    In my analysis, I point out that fiat accounting money rejects the basic principle of double entry book keeping that for every credit there is a corresponding debit. The ramification of this principle in fiat money creation is that when the fiat credit is created, there is a corresponding debit. This debit de facto falls on the users of the money created,. Evidence for this fact is that tax payer’s money bailed out the major banks in 2008, and the savings and loans in the late 1900’s. Also in cases of hyperinflation it is the users who loose value.

    As noted above, the debt created in fiat money creation is de facto proportioned between the users of the issue. However the rules of fiat money creation decree that instead of the users starting out with a negative balance (a commitment) equal to their portion of the money created (a claim on their commitment to the monetary authority), as would occur in a simple accounting money system, they start out with an artificial new zero balance that ignores that liability and the concomitant claim on commitment of the authority. In addition they are required to maintain a positive balance, rather than centering their balance around zero as in simple money. If anyone has reason to go negative from this new artificial zero point, they are required to borrow money at interest from someone else who has a surplus, or from the monetary authority which again creates it out of nothing. The mechanics of this are explained in more detail in the paper I referenced before.

    This cooking of the books is one of the basic travesties of fiat money. An additional one is the fact that the users don’t control what the money is to be created for. This power is held by the money authority. So we have been stuck with a form of authority centered money that makes it impossible to have political or social democratic decision making. When our money becomes democratic we will be able to have democracy politically and socially. Democracy is not then guaranteed, but it is possible.

    I hope this makes things less rather than more confused; that it is an aid in finding the next station in Swami BeyondAnanda’s terms. I too am a fan of the Swami. Got to see him in person once.

    In peace, Paul


    • donjoe0 says:

      When Geoff said “In a pay by productivity model, those who provide the service are literally creating the money.” I took that as a hint to what Paul Grignon calls “self-issued credit”, a monetary system that doesn’t rely on a central bank and is not vulnerable to any of these criticisms based on the reliance on one. He described his proposal in 2009 as a new digital coin system (presumably meant to compete with Bitcoin), but he’s since taken those documents down for some reason and now all I can find from him about the same basic concept is this: http://paulgrignon.netfirms.com/MoneyasDebt/MAD2016/Grignon_Hypothesis_Journal_Submission_Part2_2013.pdf


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